| > | | | | web design and deployment was of a very high |
| Teaming up with their digital agency, Equator, | | | | standard, resulting in an excellent web |
| VILLAGE Hotels are promoting the competition | | | | presentation, but I would expect nothing less |
| through a number of bespoke components | | | | from Equator." |
| embedded into their sites, plus an email to their | | | | Equator is a full-service digital agency that was |
| database in order to drive traffic to a competition | | | | founded in 1999. They currently employ 51 staff |
| microsite. | | | | working across a number of disciplines such as |
| The microsite, which was also produced by | | | | Design, Interface Development, Application |
| Equator, contains the competition mechanic along | | | | Development, Affiliate Marketing, SEO, PPC and |
| with a trailer of the feature animation and links to | | | | Social Media. Equator's client portfolio includes |
| the online Disney store. Through the online store | | | | Lewisham College, DeAgostini, AXA PPP |
| users can purchase items against which they are | | | | healthcare, Bhs, Peacocks, AllSaints, Scottish and |
| able to redeem their unique 15% off discount | | | | Southern Energy, DFDS Seaways, HTC Europe |
| code that is automatically received on entering | | | | and many more fantastic brands across a number |
| the competition. | | | | of different industries. |
| "We have really enjoyed being involved in this | | | | VILLAGE Hotels have 22 hotels across the UK |
| project with VILLAGE Hotels", says John McLeish, | | | | where cutting-edge style meets everyday |
| Equator's Managing Director. "There is something | | | | affordability. With relaxing bedrooms, invigorating, |
| magical about a Disney animation that makes us | | | | state-of-the-art health and fitness clubs, and |
| all feel like children again. The hand-drawn | | | | buzzing bars and restaurants their hotels have a |
| animation is fantastic and our Creative Team | | | | sleek, suave and stylish vibe. Visit for more |
| loved working with such high quality artwork, | | | | information. |
| producing a great microsite and all the traffic | | | | In cinemas now 'The Princess and The Frog' |
| driving components that really capture the spirit | | | | marks a return to hand-drawn animation from the |
| of the film and everything that a Disney animation | | | | revered team of John Musker and Ron Clements, |
| embodies." | | | | with music by Oscar®-winning composer Randy |
| Chris Fielding-Martin, Director of Online Sales & | | | | Newman. A magical animated-comedy set in the |
| Marketing at VILLAGE Hotels says: "Working with | | | | city of New Orleans, it is a modern twist on a |
| an international brand with the stature and | | | | classic tale, featuring a beautiful girl named Tiana |
| reputation of Disney is a challenge for any | | | | (ANIKA NONI ROSE), a frog prince (Prince |
| organisation. Given the excellent suite of assets | | | | Naveen) who desperately wants to be human |
| for 'The Princess and The Frog' promotion I was | | | | again, and a fateful kiss that leads them both on a |
| confident that Equator would produce a fine piece | | | | hilarious adventure through the mystical bayous of |
| of online promotional material. The execution of | | | | Louisiana. |
| the assignment through account management, | | | | |